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Last year we packed up our offices and learned to work with our pets calling for attention and children walking into our meetings. The new WFH life challenged businesses to rethink the sales model. With no sales team on the road and more clients at home and online, our websites became an even more important sales vehicle, and it should be optimized as such - for a great user experience that will keep users visiting and revisiting. Here are some website trends we expect to see in 2021.

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At its core, marketing is about connecting with people, and in today’s digital era, human connection is still a vital conversion ingredient.